Radisson Hotel Group

Raul Alvarez Barrera

2023 is shaping up to be a strong year for the global meetings and events industry. While there continues to be interest in virtual and hybrid meetings, live events are driving the biggest demand across meetings and events as companies recognize the value and importance of bringing employees together and prioritize building connection and networking opportunities. In some countries, Radisson Hotel Group has already seen the M&E business return to 2019 levels.

In response to the rapidly changing meetings and events landscape in which meeting organizers need to book meetings and events ever more swiftly, Radisson Hotel Group is rolling out its innovative real-time, self-service online instant booking platform for meetings and events, Book it Easy. Book it Easy is now available across all key conference hotels of the Group’s EMEA portfolio. This best-in-class digital solution allows meeting and event organizers to save hours of precious time when planning for a meeting and booking a venue. Book it Easy makes the booking process for meetings of up to 50 attendees seamless, faster, and more efficient.

Radisson Hotel Group’s Book It Easy platform, developed in partnership with EY, allows planners to organize events seamlessly by simplifying the venue sourcing and booking process online. Planners can simply enter their event details, check real-time availability of meeting spaces, view the room options with ground-breaking 360 technology, book their preferred venue, and receive instant booking confirmation.

Book It Easy key functionalities include:

• 24/7 real-time availability of meeting spaces

• 360-degree views of rooms

• Best available rate guaranteed and transparent pricing

• Custom-made packages, including AV equipment or additional amenities

• Easy and secure online payment

“Book it Easy makes the booking process for meetings of up to 50 attendees seamless, faster, and more efficient"

The tool is fully compatible with the Group’s unified technology platform to allow for real-time availability and transparent pricing based on event requirements throughout the booking process. Built with a microservices architecture, the tool provides a swift and seamless user experience and scalability, backed by rigorous privacy and security testing.

Book It Easy is the latest offering from Radisson Meetings which promises the same personal, professional and memorable experience. Radisson Meetings provide tailored solutions for any event or meeting, including hybrid solutions placing guests and their needs at the heart of its offer. Radisson Hotel Group’s world-leading 100 percent Carbon Neutral Meetings offering automatically offsets the carbon footprint of every single meeting and event taking place at any the Group’s hotels worldwide, at no cost to organizers. In partnership with First Climate, one of the world’s largest carbon offset organizations, and through projects that help reduce emissions and have a positive social impact, Radisson Meetings strives for environmental best practice.